Infographic: The Scope of a Micro-influencer |

The concept of micro-influencers is a topic that has already been gaining lots of attention in the last years. These influencers, who are social media users that are specialized in a particular interest, don’t exactly have large amounts of followers. However, they engage their targeted followers with a unique content and an authentic voice.  

If you are a small company or startup thinking about getting into influencer marketing for your brand, or if you are a big company looking to target a specific niche audience on social media, this infographic is for you.

Instagram and Pinterest.At the same time, both video and infographics have become powerfultools for brands looking to communicate more easily with their readers.

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