Set standards

Brand, channel and competitor audits, social listening

Actionable brand direction and comms planning

In-housing, playbooks, training, custom tools

Publishing, active community management, moderation

Strategy-led concepts, content at volume, AI-assisted

El 41% de la Gen Z busca primero en social, antes que en buscadores.

Sprout Social Q2 2025 Pulse Survey

Build preference

Audience research, behavioural insight, and trend analysis

Platform-native series, live formats, built for each channel

Signature formats, cultural moments, partnerships

Ambassadors, amplifiers, always-on, long-term partners

Gifting at scale โ€” nano and micro creators, product in hands

50K+ posts creados, hechos para cada feed.

Pulse Advertising, 2014โ€“2026

Drive sales

Live dashboards, EMV, SOV, reach, sales lift and workshops

Funnel strategy, tailored targeting, KPI-driven optimisation

Creator content run as paid media โ€” measured on conversion

Affiliate, codes, TikTok Shop, live shopping

Products, drops, events and IP made with creators

$12 de retorno por cada $1 invertido en influencer marketing.

ejemplo: retorno EMV cliente