Consumer Electronics

In a world where 85% of the global population owns a smartphone, the device itself is no longer the differentiator. Discover which brands lead - and how they build loyalty and conversions in the world's most saturated tech category.

Download

Smartphones are one of the most competitive categories on social – fast launches, constant innovation, and ruthless attention. But leading brands prove it’s still possible to break through by leaning into creator-led reviews, unboxings, and social-first launch strategies that turn engagement into sales.

This report ranks top 10 smartphone brands by Social Media Value in 2025. Powered by the Pulse Social Index, it benchmarks market performance, and identifies where brands can grow influence and cultural relevance.

Download the report to access consumer tech brand insights, creator partnership strategies, and social commerce trends that help brands win on social.