Pulse x Jumanji
We hyped Jumanji through TikTok
As the first official agency partner of TikTok, we collaborated with Sony for the launch of the new Jumanji film by supporting the official hashtag challenge #JumanjiChallenge. We helped produce videos using an interactive filter to show creators as their Jumanji alter ego. We delivered this creative campaign at a global scale, allowing all content to be visually engaging, easily enjoyed and shared around the world.