Social media drives Black Friday sales: The first stats are in
December 1, 2025
Black Friday 2025 marks social commerce's breakthrough moment. With sales up 54.5% and household names like Samsung and Disney joining TikTok Shop, the data is clear: Social platforms h...
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The viral moments that broke the internet in 2025
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In 2025, viral trends evolved from fleeting moments into cultural phenomena that redefined...
The 5 most influential creators of 2025: Year in review
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From Instagram's brutally honest influencers to Twitch's community-building streamers, 202...
Quarter-zips & matchas: How Gen Z men are gaming social codes on TikTok
November 24, 2025
Quarter-zips and matcha lattes are the new uniform for Gen Z guys who realized that swappi...
The 2026 social commerce revolution: Turning followers into customers
November 22, 2025
Social media isn't just where people scroll anymore - it's where they shop. In 2026, the b...
How ‘Wicked: For Good’ transformed brand collaboration
November 20, 2025
Universal Pictures' Wicked franchise didn't just break box office records globally - it re...
Creator economy 2026: The industries with the biggest growth potential
November 19, 2025
The creator economy is projected to nearly double from $250 billion to $500 billion by 202...
Vine revival 2025: Jack Dorsey’s diVine brings back 100,000 clips
November 17, 2025
Twitter founder and tech entrepreneur Jack Dorsey funds Vine revival as diVine in 2025, br...
2026 trend forecast: The lingo and micro-movements defining digital culture
November 15, 2025
Users are creating their own digital tribes - complete with insider languages like brat an...
Platform wars: Where should your brand invest in 2026?
November 13, 2025
While most brands chase familiar platforms, forward-thinking marketers are building advant...
