What European Brands Can Learn From Asian Traditions and Storytelling
September 28, 2025
Asia shows how local storytelling with global strategy turns traditions like matcha and k-beauty into worldwide phenomena. This is what global brands can learn for their own markets:...
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Latin America’s Best Practices for Global Brands on the Power of Community
September 27, 2025
Latin America is one of the most dynamic regions in the world when it comes to community-d...
NikeSKIMS: Market power, cultural signaling, and the future of experiential marketing
September 26, 2025
The NikeSKIMS launch shows how product drops have evolved into cultural spectacles. It’s...
The Labubu Effect: From Chinese Niche to Global Social Commerce Phenomenon
September 25, 2025
China has long been the engine of social commerce innovation. The story of Labubu toys ill...
A new chapter for Gucci: Demna era has begun
September 22, 2025
Gucci wiped its Instagram feed, sparking speculation across the fashion world. Moments lat...
What You Can Learn from Consumer Marketing Made in Germany
September 21, 2025
German marketing proves that trust and quality build long-term loyalty. Through creatives ...
How to Successfully Master European Marketing
September 20, 2025
Heritage, community, trust, and national pride define European consumer mindsets. To succe...
Building Communities in the UK: Pub Culture, Run Clubs & Members Only
September 18, 2025
From pubs to wellness clubs, UK culture shows how community-first marketing worldwide buil...
Hashtags are a dying breed: What marketers need to know in 2025
September 17, 2025
For years, hashtags shaped online culture and brand visibility. In 2025, their influence h...
2025 Emmys: Big Wins and Breakthrough Moments
September 15, 2025
The 76th Primetime Emmy Awards in Los Angeles celebrated both veterans and newcomers - Fro...
