The TikTok US deal just closed: Everything brands need to know
January 23, 2026
TikTok's US operations are now majority American-owned after years of regulatory drama. The algorithm is being retrained on US data – and brands need to prepare for what comes next....
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Achieving measurable ROI on TikTok
January 22, 2026
Case study of MCM's TikTok performance campaign achieving 14:1 ROAS through strategic audi...
Paola Nannelli named CEO of Pulse Advertising
January 21, 2026
Paola Nannelli becomes CEO of Pulse Advertising as of January 2026, succeeding founders Ch...
ChatGPT’s instant checkout transforms conversational AI into social commerce infrastructure
January 20, 2026
ChatGPT's instant checkout validates conversational commerce, but creator trust and strate...
Why 2026’s color trends signal a strategic shift for brand marketing
January 17, 2026
Pinterest's 2026 Palette, released January 2026, identifies five trending colors based on ...
TikTok becomes FIFA’s first preferred platform for the World Cup 2026
January 13, 2026
TikTok's groundbreaking preferred platform agreement with FIFA for the 2026 World Cup rede...
Digital marketing vs. social marketing: Understanding the difference in 2026
January 9, 2026
Even experienced marketers often use "digital marketing" and "social marketing" interchang...
Reddit launches AI-powered media buying tool
January 7, 2026
Looks like Reddit is ready to challenge Meta and Google with their new AI-powered media bu...
Head of Instagram addresses AI concerns
January 5, 2026
Instagram's authenticity debate exposes the opportunity gap: AI as production tool versus ...
Guerrilla marketing: Tactics that work in 2026
December 23, 2025
How does an indie period drama break presale records and dominate cultural conversation ag...
